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Not sure where to start?
Here's some ideas of
how I can help...

Anchor 1

Define SMART business objectives

  • What are you trying to achieve?

  • Can it be measured – if so how?

  • Is it realistic to achieve these results?

Continually improve your marketing by using robust testing

  • How can you maximise the performance of your campaigns?

  • Could you benefit from using marketing automation platforms?

Develop tailored action plans to achieve your  objectives

  • Who are you trying to reach? 

  • What are the best channels to use for each audience segment (digital or non)?

  • Best ways to measure success

Your
Brand

Audit your brand

  • Where in the life cycle is your brand?

  • Are there growth opportunities?

  • How does your brand perform against competitors (direct and indirect)?

  • How do current customers view your brand?

Digital platform audit – e.g. desktop/ mobile sites, apps, social media

  • How well are your website / mobile / apps performing?

  • How to measure the performance of your digital platforms

  • Define business objectives of your digital platforms – what are your they for?

Define and profile your key audiences

  • Who are your key targets?

  • How can you use (customer/prospect/ex-customer) data to help you sell more/ perform better?

  • Are there gaps in your data?

  • Are there any new audiences you can target?

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